Leonardo Dicaprio Partners with Jaeger-LeCoultre
Wednesday, July 23rd, 2008Luxury Swiss watch company Jaeger-LeCoultre—in partnership with actor and activist Leonardo DiCaprio—has created its “Time to Care” program, to benefit the Leonardo DiCaprio Fund at the California Community Foundation.
The fund-raising focal point of the initiative will be the sale of two timepieces in the fall of 2008. Both will be the first of a limited series of watches that feature technology never used before, Jaeger-LeCoultre said in a statement. All proceeds will go to the Leonardo DiCaprio Fund at the CCF in order to further its work with environmental programs worldwide. The watches will be presented exclusively at the new Jaeger-LeCoultre Boutiques in Boca Raton and Beverly Hills, scheduled to open summer and fall of this year, respectively.

